In response to a question about how to reach college and other young voters, one strategist suggested getting involved with their interest in music. Getting involved with their interests in gaming and robot competitions could work also.
International scouts for top analysts already visit video games' competitions. Wonder how many were hired playing eSports at the Asian Games in Indonesia. Robot battles also might serve as prime recruiting venues.
Gamers report having a controller in their hands improves their emotional well-being. Gaming stadiums, like South Korea's League of Legends (LOL) park, Russia's Spodek, and those in Canada and Chongqing, China, are taking advantage of the gaming phenomena that is becoming a $150 billion dollar industry. Knowing gamers dislike crumbs in their controllers, trendwatching.com reports Doritos now offers the snack in Towel Bags that provide a way to wipe off residue from the tasty treat.
With or without Towel Bags, spectators can watch the action on gaming stations while eating the usual fare sold at sports arenas. The LOL park, developed by Riot Games, will have a cafe open 24 hours a day and a hall of fame selling jerseys and 3D printed miniatures of LOL pros. Mastercard has a three year deal to sponsor League of Legends World Champiionships. And Coutts, bankers to the Queen of England, is courting esports' millionaires. Tyler Blevins, known as "Ninja", published a graphic novel for his millions of gamer fans.
No comments:
Post a Comment