Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts
Tuesday, July 7, 2020
Rocky on the Ropes
No pandemic would send Rocky Balboa or the folks on the World War II home front into a black hole of loneliness and depression. Follow their advice:
Get physically fit. Activate you own version of Rocky's raw egg concoction and his run up Philadelphia's Art Museum steps.
Grow your wealth. During World War II, Captain America advised citizens to fight for freedom by investing $37.50 in a war bond that would yield $50 in ten years. Today, bonds are sold online at treasurydirect.gov.
Discover farming. Pick apples, berries and watermelons at local farms, buy fresh corn at stands along country roads, plant tomatoes in your own Victory Garden and grow flowers to attract the honeybees that pollinate crops.
Enjoy home entertainment. Once listeners gathered around the radio to hear a closet full of items tumble out on "Fibber McGee and Molly" or they read comic books in lighted closets during blackouts. Choose from a much wider variety of ways to enjoy home entertainment today.
Hone your arguments. While sheltering in place, take time to scroll through social media, listen to talking heads, read up on the issues and then express your opinions in "Letters to the Editor" and elsewhere.
Monday, March 4, 2019
Advice for Political Candidates
While a name may indicate a person's individualistic inheritance, it fails to disclose everything people want to know about each other. In the case of political candidates, voters want to know that the politicians they elect will correct the problems that matter most to them.
In his new book, How Behavior Spreads: The Science of Complex Contagions, Damon Centola, a sociologist at the University of Pennsylvania, explains how changing complex behavior, such as changing a medical system or reducing the effects of climate change, requires multiple contacts reinforcing the same message over and over.
Individual social media comments on Facebook, for example, can spread a bit of information, such as a job opening, easily and quickly. But it takes more than a march or rally to facilitate complex changes. It takes supporting messages, how-to instructions, and, maybe, competitive motivation from trusted friends, commentators, organizations, and symbols, like a donkey or elephant. Complex changes require effort; they involve physical risk, social ridicule, prayer, an investment of time and money.
Believing social media has the power to make complex changes is a mistake. Convincing and mobilizing a multitude to take the actions needed to overcome inertia takes hard work. The American Revolution, forming labor unions, cleaning up the Great Lakes, and discovering and distributing a polio cure took more than a one-off Tweet.
In his new book, How Behavior Spreads: The Science of Complex Contagions, Damon Centola, a sociologist at the University of Pennsylvania, explains how changing complex behavior, such as changing a medical system or reducing the effects of climate change, requires multiple contacts reinforcing the same message over and over.
Individual social media comments on Facebook, for example, can spread a bit of information, such as a job opening, easily and quickly. But it takes more than a march or rally to facilitate complex changes. It takes supporting messages, how-to instructions, and, maybe, competitive motivation from trusted friends, commentators, organizations, and symbols, like a donkey or elephant. Complex changes require effort; they involve physical risk, social ridicule, prayer, an investment of time and money.
Believing social media has the power to make complex changes is a mistake. Convincing and mobilizing a multitude to take the actions needed to overcome inertia takes hard work. The American Revolution, forming labor unions, cleaning up the Great Lakes, and discovering and distributing a polio cure took more than a one-off Tweet.
Thursday, January 24, 2019
"I Don't Like to Talk to People"
Sometimes a statistic jumps out at you. The December 2018/January 2019 issue of the AARP Magazine , originally targeted to "old" people over 55, reported one of its studies found, "a third of Americans over age 45 are lonely." There are seven billion people in the world, I thought, how is this possible?
Then, I remembered hearing a young person, who was ordering pizza online, say, "I don't like to talk to people." In many parts of the world, modern life makes it possible to avoid talking to people. Besides ordering food, you can make appointments, do your banking, get a boarding pass, and order just about anything, from clothes to concert tickets to a date, online. Ear buds enable a person to cut off all contact with the outside world.
When using social media to "talk" to people, I've noticed communication often is brief. If you venture a longer comment to express an opinion, you can be misunderstood or shutdown with an insulting reaction. Back and forth discussions frequently fail to exist.
It also has become fashionable to reject God and to glorify the kind of individualism that makes people intolerant. They stop engaging in discussions with others and accept their own ideas as Gospel. Once someone casts aside the God-given Ten Commandments or teachings of Jesus, there is no universal secular moral code for a person to follow. It's easy to claim, "unbelievers can be highly moral people," but, through the centuries, people have substituted very questionable moral codes: white Europeans are better than blacks, browns, yellows, reds, and even Jews and dirty whites; capitalists decided they were free to make their own money-making rules because it's "survival of the fittest"; Ayn Rand said tap dancing was the only acceptable form of dancing, because it relied on rational thought not emotion.
It seems there are many paths to loneliness. And there are many destructive remedies: suicide; joining a gang; addictions to food, alcohol, gambling, video gaming, exercise, couch potato binging, sex, and work; deciding not to talk to family members or to keep up with friends who are too stupid or who reject your ideas or lifestyle or you reject theirs.
Over the past holiday season, I've heard people say, "Thanksgiving is just another day, and I'll be able to catch up on work." But I've also seen photos of smiling friends and couples traveling to different parts in the world. I've received a CD of a friend singing in a choir, and I've seen Facebook items from a mom proud of her son's performance as a hockey goalie. My granddaughter and I baked gingerbread cookies and argued about whether to use raisins or tiny chocolate chips for reindeer eyes. She asked me to name seven of her friends. I couldn't, but now I can.
Then, I remembered hearing a young person, who was ordering pizza online, say, "I don't like to talk to people." In many parts of the world, modern life makes it possible to avoid talking to people. Besides ordering food, you can make appointments, do your banking, get a boarding pass, and order just about anything, from clothes to concert tickets to a date, online. Ear buds enable a person to cut off all contact with the outside world.
When using social media to "talk" to people, I've noticed communication often is brief. If you venture a longer comment to express an opinion, you can be misunderstood or shutdown with an insulting reaction. Back and forth discussions frequently fail to exist.
It also has become fashionable to reject God and to glorify the kind of individualism that makes people intolerant. They stop engaging in discussions with others and accept their own ideas as Gospel. Once someone casts aside the God-given Ten Commandments or teachings of Jesus, there is no universal secular moral code for a person to follow. It's easy to claim, "unbelievers can be highly moral people," but, through the centuries, people have substituted very questionable moral codes: white Europeans are better than blacks, browns, yellows, reds, and even Jews and dirty whites; capitalists decided they were free to make their own money-making rules because it's "survival of the fittest"; Ayn Rand said tap dancing was the only acceptable form of dancing, because it relied on rational thought not emotion.
It seems there are many paths to loneliness. And there are many destructive remedies: suicide; joining a gang; addictions to food, alcohol, gambling, video gaming, exercise, couch potato binging, sex, and work; deciding not to talk to family members or to keep up with friends who are too stupid or who reject your ideas or lifestyle or you reject theirs.
Over the past holiday season, I've heard people say, "Thanksgiving is just another day, and I'll be able to catch up on work." But I've also seen photos of smiling friends and couples traveling to different parts in the world. I've received a CD of a friend singing in a choir, and I've seen Facebook items from a mom proud of her son's performance as a hockey goalie. My granddaughter and I baked gingerbread cookies and argued about whether to use raisins or tiny chocolate chips for reindeer eyes. She asked me to name seven of her friends. I couldn't, but now I can.
Sunday, November 25, 2018
Want to Reach Global Citizens?
Watch and reference what global citizens watch. Nielsen's research found 57% of adults aged 18 to 34 spend 11 hours a day on interactive social media. Trendwatching.com noted the Lisboeta hotel in Macau, China, and pop-up stores in New York City and Hollywood were using characters from a Japanese app in their decors. Emojis and other social media and app icons now join Disney characters as multi-format global presenters, especially in venues that attract tourists from around the world.
Since potential customers already are watching something on their smartphones, they are a captive audience for anything, such as merchandise, food, films, and concerts, associated with what they are seeing right in their hands.
The AFLAC insurance company has combined the traditional advertising art of creating recognizable characters, like Tony the Tiger, to connect customers to their brands with emojis from apps and social media. Working with the medical tech firm, Sproutel, AFLAC turned its recognizable duck into a companion for hospitalized children. Kids receiving chemotherapy can hook up their free ducks to IVs that demonstrate how that process works. In addition, when kids tap their ducks' chests with emoji discs, ducks act out feelings to show the medical staff and visitors if they are sad, happy, or about to cry or throw up.
Since potential customers already are watching something on their smartphones, they are a captive audience for anything, such as merchandise, food, films, and concerts, associated with what they are seeing right in their hands.
The AFLAC insurance company has combined the traditional advertising art of creating recognizable characters, like Tony the Tiger, to connect customers to their brands with emojis from apps and social media. Working with the medical tech firm, Sproutel, AFLAC turned its recognizable duck into a companion for hospitalized children. Kids receiving chemotherapy can hook up their free ducks to IVs that demonstrate how that process works. In addition, when kids tap their ducks' chests with emoji discs, ducks act out feelings to show the medical staff and visitors if they are sad, happy, or about to cry or throw up.
Saturday, November 17, 2018
Are Kind Kids Cool?
Social media showed a young motor scooter rider risking his life to stop the traffic behind him in order to let an elderly woman with a cane cross a busy street.
Coty-owned cosmetic company, Rimmel, found a partner to help the one in four women aged 16 to 25 in ten countries who experienced cyberbullying and the nearly half of those who began harming themselves. While not a perfect solution, Rimmel began directing customers to the Cybersmile Foundation's website, which, according to trendwatching.com, guides users to local resources and organizations that offer help to those attacked by cyberbullies.
National Geographic's website claims helping others satisfies a basic human desire to feel good about oneself. At nationalgeographic.com/family/help-your-kid-make-world-better/, there are ideas for what children can do when they see others being bullied.
Japan, a country with one of the highest densities of robots in the world, 303 to 10,000 industrial employees according to The Economist magazine (Nov. 10, 2018), found robots do not satisfy customers in department stores, beauty salons, hotels, and restaurants.
Studies show robots could replace half of Japan's workers in 20 years. But will the driverless vehicles Japan plans to employ during the 2020 Tokyo Summer Olympics stop to help a lost tourist or a man with a walker who has fallen in the street? Social media reported bus drivers, without any prompting or promise of reward, performed both services in the last couple of weeks.
Are kids cool if they seek out and sit with lonely kids in school lunchrooms? (See the earlier post, "Overcome Lunch Table Loneliness.") They are to everyone in the world who ever has needed a little help and received it from a friend or stranger.
Coty-owned cosmetic company, Rimmel, found a partner to help the one in four women aged 16 to 25 in ten countries who experienced cyberbullying and the nearly half of those who began harming themselves. While not a perfect solution, Rimmel began directing customers to the Cybersmile Foundation's website, which, according to trendwatching.com, guides users to local resources and organizations that offer help to those attacked by cyberbullies.
National Geographic's website claims helping others satisfies a basic human desire to feel good about oneself. At nationalgeographic.com/family/help-your-kid-make-world-better/, there are ideas for what children can do when they see others being bullied.
Japan, a country with one of the highest densities of robots in the world, 303 to 10,000 industrial employees according to The Economist magazine (Nov. 10, 2018), found robots do not satisfy customers in department stores, beauty salons, hotels, and restaurants.
Studies show robots could replace half of Japan's workers in 20 years. But will the driverless vehicles Japan plans to employ during the 2020 Tokyo Summer Olympics stop to help a lost tourist or a man with a walker who has fallen in the street? Social media reported bus drivers, without any prompting or promise of reward, performed both services in the last couple of weeks.
Are kids cool if they seek out and sit with lonely kids in school lunchrooms? (See the earlier post, "Overcome Lunch Table Loneliness.") They are to everyone in the world who ever has needed a little help and received it from a friend or stranger.
Sunday, July 15, 2018
Out-of-this-world App Helps Kids Behave
Shortly after reading about three factors that contribute to a kid's bad behavior, mentioned in The Good News About Bad Behavior by Katherine Reynolds Lewis, I learned about the Space Nation Navigator smartphone app. The book and app go together. Lewis claims a child's bad behavior is related to:
Space Nation participants enter a global competition to earn badges and prizes, including the grand prize: a trip for four to the moonlike scenery in Iceland, where Apollo astronauts trained. Eventually, the Space Nation Astronaut Program aims to launch one candidate into space every year.
For other space-related activities for kids, see the earlier post, "Space Explorers."
- less play time,
- more social media exposure,
- fewer confidence-boosting real world connections, including household chores.
Space Nation participants enter a global competition to earn badges and prizes, including the grand prize: a trip for four to the moonlike scenery in Iceland, where Apollo astronauts trained. Eventually, the Space Nation Astronaut Program aims to launch one candidate into space every year.
For other space-related activities for kids, see the earlier post, "Space Explorers."
Saturday, June 9, 2018
Successful Revolutions Require Organization
Massive rallies and marches fail to result in change, unless they are supported by organizations. It takes political parties to win elections, military forces to stage a coup, pressure from organized religions, and labor unions to change corporations and institutions of learning.
Individuals with ideas for reform can write books, but organizations need to put these ideas into operational form. When would-be reformers approach Nancy Pelosi, the former Speaker of the U.S. House of Representatives, for her endorsement, she asks if they can muster a group of at least one thousand. Crowdfunding on social media suggests one way to gain support for causes.
Where are groups already assembled? On college campuses, war and South Africa's apartheid protesters gained traction. Members of Jewish temples, Muslim mosques, African-American and other Christian churches share common causes.
In Prague, dissidents hung out at the Art Deco cafe, Kavarna Slavia, to plot the Velvet Revolution that ended communism in Czechoslovakia. The Cafe Gallery and Bassiani night clubs in Tbilisi, Georgia, now attract young people ready to break out of post-Soviet police and interior ministry restraints and to embrace liberalized Western culture. The clubs serve as a gathering space, not only for locals, but also for tourists, rappers, and DJs with European followings. Young Russians received social media news of a club protest that led demonstrators to the steps of Georgia's parliament.
Individuals with ideas for reform can write books, but organizations need to put these ideas into operational form. When would-be reformers approach Nancy Pelosi, the former Speaker of the U.S. House of Representatives, for her endorsement, she asks if they can muster a group of at least one thousand. Crowdfunding on social media suggests one way to gain support for causes.
Where are groups already assembled? On college campuses, war and South Africa's apartheid protesters gained traction. Members of Jewish temples, Muslim mosques, African-American and other Christian churches share common causes.
In Prague, dissidents hung out at the Art Deco cafe, Kavarna Slavia, to plot the Velvet Revolution that ended communism in Czechoslovakia. The Cafe Gallery and Bassiani night clubs in Tbilisi, Georgia, now attract young people ready to break out of post-Soviet police and interior ministry restraints and to embrace liberalized Western culture. The clubs serve as a gathering space, not only for locals, but also for tourists, rappers, and DJs with European followings. Young Russians received social media news of a club protest that led demonstrators to the steps of Georgia's parliament.
Monday, August 28, 2017
Youth and Social Media Fuel Democracy
Young leaders in both China and Russia show they are not buying into the Communist indoctrination their elders accepted with little or no question. Fear of arrest, prison terms, the gulag, and being sent to a penal colony now have to compete with exposure to the alternative future social media describes for young digital pros.
Sparks of democratic fervor have erupted before social media existed. The Hungarian Revolution in 1956, Czechoslovakia's 1968 reforms, and the pro-democracy movement that brought students to China's Tiananmen Square in 1989 were unsuccessful. But activists persisted and broke up the U.S.S.R. in 1991. Now they have the social media that helped fuel the 2009 Green Movement named for the campaign color of the losing presidential candidate, Mir-Hossein Mousavi, in Iran; the Arab Spring; the Umbrella Movement in Hong Kong; and anti-corruption rallies in Russia.
When the three under-30-year-olds who led Hong Kong's Umbrella Movement were sentenced to prison terms in August, 2017, they said they considered their arrests a threat, rather than an end to confrontation. China shows it recognizes the threat of social media by trying to monitor who is saying what on the internet and by demanding ID verification for posts. Beijing's leaders refused to allow Liu Xiaobo, a Nobel Peace Prize winning leader in Tiananmen Square, to leave China for treatment of liver cancer. In the West, unlike in China, they knew he would be able to share his poems about democracy in person and on social media.
It should be mentioned that not only social media, but also travel and education connect the world's democracy advocates. In Hong Kong, for example, the Penn Club is a network of the University of Pennsylvania's alumni, families, and friends. Students from Penn and the families that sent them there recognize the university's home in Philadelphia also is the location where the US Declaration of Independence and the Constitution were written to inspire the American Revolution. Recently, faculty visitors from the University of Pennsylvania conducted a Global Forum in Hong Kong that brought business and government leaders together with alumni to consider the key issues facing global business. Who knows what else these leaders could have discussed when they got together. Hong Kong protests that began in early June, 2019, aimed to eliminate the threat of transferring domestic criminals to the China mainland for trial. As demonstrations continued into August, both demands for democratic reforms and police intervention increased with no end in sight.
In Russia, corruption by the select group that has benefited from the country's newly found oil and gas wealth motivates anti-government marches and rallies. Led by the blogger, Alexei Navalny, young protesters risked arrest to take to the streets throughout Russia in March and June, 2017. When Navalny was sentenced on a false charge in 2013, 10,000 protesters marched in Moscow to secure his early release. Russia's leaders can only imagine how many more protesters social media will bring out to welcome Alexei's younger brother, Oleg, when he finally is released from a false charge that sentenced him to a penal colony for three and a half years.
For protection, in April, 2016, Vladimir Putin created a Russian National Guard loyal to him alone. By creating his private cadre of as many as 300,000 troops, however, Putin also created a prime target for infiltration by anyone out to do him harm. It is no wonder that, as head of the Guard, Viktor Zolotov, Putin's long-time personal bodyguard, is in a position to monitor those authorized to get close to Putin, and Putin is in a position to monitor Zolotov's activities. In September, 2018, whether from irritation or real fear, Zolotov challenged Alexei Navalny to a duel.
But what will China's and Russia's students find when they go West for advanced educations in the United States and England? They'll meet President Obama's daughter at Harvard and Nobel-prize-winning Malala at Oxford. Students from Hong Kong, who attended the University of Pennsylvania in Philadelphia, found they could sit on a bench next to a statue of Ben Franklin, and they probably ventured downtown to tour Independence Hall and to visit the Liberty Bell. Democracy stands ready to outlive the current leaders in China and Russia.
(Also, check out earlier posts: China's Manifest Destiny East, West, and South; Hong Kong Update, Remember Liu Xiaobo, Russia's Alternative to Putin, and 29 Countries Influence 7 Billion People.)
Friday, December 30, 2016
New Year's Resolution for Dictators
President-elect, Adama Barrow, who ended the 22-year reign of Yahya Jammeh in The Gambia, said colonists handed over executive power peacefully, so we should be able to show our children (an even) better example.
Yahya Jammeh and Joseph Kabila in the Democratic Republic of the Congo had an opportunity to follow the model of Goodluck Jonathan in Nigeria, but instead they have clung to power like Mobuto Sese Seko and Robert Mugabe.
Ahead of Iran's scheduled May 19, 2017, election, Supreme Leader Ayatolla Ali Khamenei, who heads what has been called a "clerical dictatorship," began helping the radical opposition led by Ebrahim Raisi, by criticizing the lack of economic improvement current President Hassan Rouhani promised the country when the nuclear deal was ratified. Nonetheless Rouhani won in a landslide. The public continues to resent Iran's jailing of opposition leaders, banning of newspapers, and cancellation of concerts. Business leaders come to Iran looking for opportunities but leave when they consider the political climate.
In Turkey, Recep Tayyip Erdogan was a "Muslim democrat," when he gained power in 2001, but as the winner of a constitutional referendum in 2017, he claimed authoritarian powers unknown in the years after Mustafa Kemal Ataturk founded a secular republic.
Conditions are similar in the Congo, where President Kabila's Republican Guards arrested opposition leader, Frank Diongo, and the popular opposition leader, Moise Katumbi, who owns a successful soccer club. Etienne Tshisekedi, opposition leader of the Congo's Union for Democracy and Social Progress party died at 83 in February, 2017. Despite being known as a country rich in minerals, poverty, inflation, a lack of jobs, corruption, and crime plague the economy. Social media is cut off. Although the Constitution bans presidents from seeking a third term, Kabila's second 5-year term as president ended December 19, 2016, without plans for a new election until possibly 2018.
In The Gambia, President Yahya Jammeh, a Muslim who came to power as an army lieutenant in 1994, at first accepted defeat in the country's December 5, 2016, election. He then decided to contest the results before his term expired January 19, 2017. When a coalition of West African countries threatened to use military force to oust him, Jammeh left Gambia on January 21, 2017.
Adama Barrow, the victor in The Gambia's December election delivered a Christmas message calling for "peace and tranquility." In contrast to Jammeh's condemnation of homosexuality and gay rights, Barrow promised to "protect the right of each Gambian to hold and practice the religion or creed of one's choice without any hindrance or discrimination." From the beginning of his presidency in 2011, Jammeh was criticized for his repression and intimidation of the opposition. Media criticism was met with death threats to and arrests of journalists. The editor of a Gambian newspaper, The Point, was murdered in 2004.
Under Barrow, a truth and reconciliation commission hopes to recover millions of dollars Jammeh is accused of stealing from The Gambia, recipient of $3 million a year in US aid. Barrow also plans to establish a team of experts to design a blueprint for The Gambia's poverty eradication and economic development. Two winners of a Student Inspiration Award at the University of Pennsylvania used their $25,000 prize money to travel to The Gambia to do research and conduct a feasibility study for a goat dairy farm that would improve community nutrition and generate revenue for a local hospital now under construction..
Yahya Jammeh and Joseph Kabila in the Democratic Republic of the Congo had an opportunity to follow the model of Goodluck Jonathan in Nigeria, but instead they have clung to power like Mobuto Sese Seko and Robert Mugabe.
Ahead of Iran's scheduled May 19, 2017, election, Supreme Leader Ayatolla Ali Khamenei, who heads what has been called a "clerical dictatorship," began helping the radical opposition led by Ebrahim Raisi, by criticizing the lack of economic improvement current President Hassan Rouhani promised the country when the nuclear deal was ratified. Nonetheless Rouhani won in a landslide. The public continues to resent Iran's jailing of opposition leaders, banning of newspapers, and cancellation of concerts. Business leaders come to Iran looking for opportunities but leave when they consider the political climate.
In Turkey, Recep Tayyip Erdogan was a "Muslim democrat," when he gained power in 2001, but as the winner of a constitutional referendum in 2017, he claimed authoritarian powers unknown in the years after Mustafa Kemal Ataturk founded a secular republic.
Conditions are similar in the Congo, where President Kabila's Republican Guards arrested opposition leader, Frank Diongo, and the popular opposition leader, Moise Katumbi, who owns a successful soccer club. Etienne Tshisekedi, opposition leader of the Congo's Union for Democracy and Social Progress party died at 83 in February, 2017. Despite being known as a country rich in minerals, poverty, inflation, a lack of jobs, corruption, and crime plague the economy. Social media is cut off. Although the Constitution bans presidents from seeking a third term, Kabila's second 5-year term as president ended December 19, 2016, without plans for a new election until possibly 2018.
In The Gambia, President Yahya Jammeh, a Muslim who came to power as an army lieutenant in 1994, at first accepted defeat in the country's December 5, 2016, election. He then decided to contest the results before his term expired January 19, 2017. When a coalition of West African countries threatened to use military force to oust him, Jammeh left Gambia on January 21, 2017.
Adama Barrow, the victor in The Gambia's December election delivered a Christmas message calling for "peace and tranquility." In contrast to Jammeh's condemnation of homosexuality and gay rights, Barrow promised to "protect the right of each Gambian to hold and practice the religion or creed of one's choice without any hindrance or discrimination." From the beginning of his presidency in 2011, Jammeh was criticized for his repression and intimidation of the opposition. Media criticism was met with death threats to and arrests of journalists. The editor of a Gambian newspaper, The Point, was murdered in 2004.
Under Barrow, a truth and reconciliation commission hopes to recover millions of dollars Jammeh is accused of stealing from The Gambia, recipient of $3 million a year in US aid. Barrow also plans to establish a team of experts to design a blueprint for The Gambia's poverty eradication and economic development. Two winners of a Student Inspiration Award at the University of Pennsylvania used their $25,000 prize money to travel to The Gambia to do research and conduct a feasibility study for a goat dairy farm that would improve community nutrition and generate revenue for a local hospital now under construction..
Peaceful transfers of power, what a great New Years Resolution
for world leaders and the people they lead.
Friday, November 11, 2016
Soft Power
What changes minds, governments, behavior? The idea that a trainer can get a horse to do something by using a carrot that rewards or a stick that hurts translates into soft power and hard power. In international relations, hard power takes the form of tanks, bombs, drones, assassinations, prison sentences, torture, and economic sanctions. Soft power can defeat an enemy without firing a shot or sending anyone to a dungeon.
Young men from Loyola University in Chicago, Illinois, began kicking a soccer ball around in Andahuaylillas, Peru. Children heard the familiar sound and joined them. Adults came to watch and some also joined the game. The Loyola students were in a program exploring the way sports can be used as a means of youth and community development. Communities determined to prevent gangs from destructive activity during summer vacations can beef up policing and arrests or they can work with businesses to provide summer jobs and with parks to leave the lights on for midnight basketball games.
Why were a female music group, a Ukrainian filmmaker, and a blogger sent to Russian prisons and penal colonies? Why are Hong Kong book sellers in Chinese prisons? Authoritarian states recognize the soft power of music, film, social media, and books to overthrow repressive governments.
Fashion, video games, educational systems like Montessori or Suzuki, and ethnic foods also spread values and cultural influence.
Of the millions of people who have visited Disney theme parks, few have noticed the employees dressed as costumed characters when they enter or exit the park. The doors they used are in dim, uninviting alcoves away from the fun, excitement, and bright lights designed to entertain visitors.
The bottom line is: recognize the impact, influence, and power of soft power.
(You can find additional information about the influence of films and soft power in the earlier posts: "You Oughta Be in Pictures" and "What Moscow Could Learn from History."
Young men from Loyola University in Chicago, Illinois, began kicking a soccer ball around in Andahuaylillas, Peru. Children heard the familiar sound and joined them. Adults came to watch and some also joined the game. The Loyola students were in a program exploring the way sports can be used as a means of youth and community development. Communities determined to prevent gangs from destructive activity during summer vacations can beef up policing and arrests or they can work with businesses to provide summer jobs and with parks to leave the lights on for midnight basketball games.
Why were a female music group, a Ukrainian filmmaker, and a blogger sent to Russian prisons and penal colonies? Why are Hong Kong book sellers in Chinese prisons? Authoritarian states recognize the soft power of music, film, social media, and books to overthrow repressive governments.
Fashion, video games, educational systems like Montessori or Suzuki, and ethnic foods also spread values and cultural influence.
Of the millions of people who have visited Disney theme parks, few have noticed the employees dressed as costumed characters when they enter or exit the park. The doors they used are in dim, uninviting alcoves away from the fun, excitement, and bright lights designed to entertain visitors.
The bottom line is: recognize the impact, influence, and power of soft power.
(You can find additional information about the influence of films and soft power in the earlier posts: "You Oughta Be in Pictures" and "What Moscow Could Learn from History."
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