Good Works Multiply Fast

Ebola and terrorism can spread from country to country, but good works can, too.

We've seen people pouring buckets of ice water over their heads or those of others to raise awareness for the ALS condition, or Lou Gehrig's disese, suffered by a graduate of Boston College. Initially spread by 60,000 email messages, the Ice Bucket Challenge has reached 1.9 million donors and raised $94 million for ALS.

That's not all. Responding to the Ice Bucket Challenge by Ben Affleck and Jimmy Kimmel, Matt Damon dumped water from the toilet over his head. Why? As an advocate for clean water (See Water.org), he wanted to highlight the fact that water in the toilets of Western nations often is cleaner than drinking water in less developed countries, where 2.4 billion people lack adequate sanitation. Damon, a supporter of the nonprofit, Water Is Life, challenged other celebrities to follow his lead. Incidentally, Water Is Life is distributing a "Drinkable Book" in Africa, China, and India. The pages not only provide basic health information, but they also act as water filters. Coated with silver nanoparticles, the pages remove 99% of harmful bacteria, when water passes through them.

Seamstresses (and men) in the US, UK, Ireland, Canada, Mexico, and Australia have followed the lead of Rachel O'Neill, who founded the not-for-profit organization, Little Dresses for Africa. She came up with a way to turn pillowcases into sundresses for African girls in orphanages, churches, and schools. Mission trips began carrying these dresses not only to African countries but also to Haiti, Honduras, Guatemala, Mexico, Thailand, the Philippines, and Cambodia.

When publicity by ecouterre.com and other media outlets told how a 99-year-old Iowa woman, Lillian Weber, makes a dress a day for Little Dresses for Africa, donations were sought to pay for shipping what has become an outpouring of 2.5 million dresses.

Free downloadable instructions for making pillowcase dresses and mailing information are available at littledressesforafrica.org.

Boys couldn't be ignored. A Lutheran quilting group in Wisconsin developed a pattern for turning T-shirts into shorts for boys. A pattern for making these Britiches for Boys, a 60 minute per pair project, is available at nancyzieman.com/blog/nancys-corner/britches-for-boys-in-africa/ Nancy Zieman also can furnish a kit with all the supplies for making three pairs of shorts.

Other ideas for doing good around the world are in earlier posts: "Help Wanted" and "Hope for the Future."

Idea Transfer

French artist, Junior Fritz Jacquet, used Japanese origami-like folds to create expressive faces out of toilet paper rolls, according to a report in thisiscolossal.com. Despite criticism, globalization presents the opportunity to discover something, like a new art form, in one country that can be duplicated in another by an artist or

a school's art teachers. (See similar ideas in the earlier blog post, "It Takes A World to Raise a Child.")

Globalization fosters what Baptiste Barbot, a researcher at Yale's Child Study Center, calls the "synergistic interaction" of factors that permit a person to spot associations, take risks, and entertain alternative thoughts. In short, globalization might be considered a creative shortcut that enables people around the world to think outside the box.The German company, ThyssenKrupp, for example, adapted the Japanese idea of propelling trains over tracks by magnets to propel multiple elevators up and down in magnet propelled, cable-free shafts.

By signing up for free at trendwatching.com, subscribers, without leaving home, can scan the world for ideas that can be used where they live. The following examples from recent trendwatching reports provide an idea of the valuable information this site provides:

• Seeing how consumers respond to tender loving care, a French cafe began giving polite patrons a discount
• Ready made, microwavable food is as popular in Malaysia as in Manhattan
• Indonesian temporary tatoos are printed in eco-friendly ink and last three to four days
• Japan's solar lanterns in a variety of designs can light up the darkness where there is no electricity, such as on a camping trip
• Korea's Samsung NX Mini camera and a metal clamp that holds a mobile phone are innovations that facilitate group selfies, called "wefies" or "massfies"
• In Romania, people could submit a photo of racist graffiti on a building and Unilever would send a team that used its Cif brand of cleaning products to remove it
• By using an app to rate the temperature in a building or on a public vehicle, occupants and passengers can create an aggregate measure that enables CrowdComfort to adjust the thermostat to please the majority
• In Singapore, customers can set a smartphone app for a McDonald's Surprise Alarm that gives them a special deal every time their alarm goes off
•  A Brazilian publisher prints stories and poems in the pockets of jeans sold by FreeSurf
• No matter where someone is in Mexico, he or she can receive a government warning of an earthquake on a small Alerta Sismica Grillo, crowdfunded by the Fondeadora platform
• In India, The Good Road campaign developed a smart helmet with sensors that tell your motorcycle to start. Take off your helmet and your motorcycle's engine turns off.
• Plastic Coca-Cola bottles in Vietnam reduce pollution, because they come with 16 different caps that convert empties into new uses, such as squirt guns, pencil sharpeners, and soap dispensers.

Teachers also have an opportunity to go to the site, ePals.com, to find a classroom somewhere in the world that would like to participate in a group project that could create something neither classroom would have created working alone.

Help Wanted

Just as interests in finance, fashion, sports, and other subjects can lead to international career options, an interest in helping others also can cause students to find work beyond their borders. In fact, a handout from the American Academy of Pediatrics encourages early adolescents to "try activities that help others." The earlier post, "Hope for the Future," suggests ways, even at a younger age, children can begin to alleviate some of the world's suffering.

It is interesting to see how often young people are in the news for helping others. A child has her head shaved to show a classmate with cancer that she is not the only one who looks different. An Olympic athlete bonds with a brother with special needs. College students spend their spring breaks, not drinking and tanning in Florida, but building a senior citizen home in earthquake-ravaged Haiti. To test out how well a student is suited to help people in a foreign country, the earlier post, "See the World," has information about educational experiences that young people can try overseas while they are in school.

An early commitment to helping others can continue into a life's work, even to the point of extreme personal sacrifice. Missionaries Dr. Kent Brantly and Nancy Writebol contracted the deadly Ebola virus at medical facilities in Liberia. Father Alexis Prem Kumar, the director of Jesuit refugee services in Afghanistan, has been kidnapped by terrorists, and U.S. AID workers are imprisoned in Pakistan and Cuba.

While helping others in a foreign country entails a certain amount of risk, the abundance of positions available is worth exploring. Start by going to directories for development organizations (devdir.org) and the individual websites of Care (care.org) that fights poverty around the world, the Red Cross (redcross.org) that goes where foreign disasters strike, Unicef (unicef.org) that concentrates on the needs of the world's poorest children, Doctors Without Borders (doctorswithoutborders.org) who are now fighting Ebola in West Africa, and Operation Smile (operationsmile.org) that performs surgery to correct cleft lips and palates on children in foreign countries. Almost every year a nurse friend of mine spends her vacations assisting the doctors at Operation Smile.

Short-term, overseas assignments also are available at organizations such as: Cross-Cultural Solutions, Global Volunteers, Habitat for Humanity's Global Village Program, Projects Abroad, and United Planet. Volunteers in these programs find themselves caring for children in foreign orphanages, rescuing endangered animals, teaching English, digging wells, painting classrooms, and unearthing archaeological treasures.

As a marketer, I have been especially pleased to find organizations like SERRV (serrv.org) that send experienced marketers to help foreign artisans design products that consumers in developed countries want to buy. Father James Martin, in his book The Jesuit Guide to Almost Everything, writes about how he used the corporate experience he had before becoming a priest to help a seamstress in Nairobi, Kenya, gain an income by turning fabric remnants into religious goods for tourists. Artist Iris Shiloh's visit to India and Swaziland inspired her to found Kids for Kids (kidsforkidsfashion.com). She prints designs created by orphans and poor children in lesser developed countries on T-shirts and then donates a portion of the sales revenue back to the organizations that sponsored the little artists.

Hawaiians say missionaries came to do good and did very well (buying land and establishing plantations and businesses). Even if it's not motivated by altruism, going overseas to help others can have benefits. Colleges and corporations look for students and employees who have international experience.
(Additional information about international careers also is available in the earlier post, "What Do You Want to Be?")

International Fashion Designers Find Consumer Niches

On "Project Runway" (Lifetime channel at 9 pm ET Thursdays), this season's televised competition is showcasing the influence of international designers. Sandhya channeled her heritage from India to turn a dip-dyed flowered print into an original summer frock that won the show's first challenge and puzzled her U.S. competitors.

What designers such as Sandhya are doing is satisfying consumers who search for fashions and accessories that express their individuality. They may be motivated to wear T-shirts that support a cause as Vivienne Westwood's "Save the Arctic" one does (See the earlier post, "North Pole Flag."). Or they look for the environmentally, sustainable clothes mentioned in the earlier posts, "The World of Fashion" and "Fashion Forward." Mumbai-based fashion designer, Rahul Mishra, for example, espouses "slow fashion." His garments draw on the craftsmanship of India's embroidery experts and weavers to involve many talented village hands in the process of making his clothes. Why? He sees fashion as an opportunity for participation, not just consumption.

 Some fashion consumers also want to be the first to go upscale to provide employment to those manufacturing luxury brands "Made in Africa." One designer who caters to this upscale consumer is Hanneli Rupert, daughter of Johann Rupert, chairman of the Richemont group that includes Cartier, Van Cleef, and other luxury goods. In 2009, she first introduced her Okapi brand, named for the "zebra giraffe" from the Democratic Republic of the Congo. At her Okapi website (okapi.com) and at her Merchants on Long store in Cape Town, South Africa, Ms. Rupert sells bags, card cases, and other African-sourced leather goods. This fall the Okapi brand also will be available online at the luxury fashion Net-a-Porter website (net-a-porter.com).

The New York Times (July 31, 2014, page E5) observed that consumers looking for hard-to-find, unusual products are willing to pay top dollar to artisans with incredible fashion, furniture, and textile skills whether they live in Pakistan, Ethiopia, Peru, or Kenya. This season's "Project Runway" contestants are on the brink of exciting careers.